Hello there fellow writer! These are The Shirt Collar’s editorial guidelines.
Please, take note that these editorial guidelines might be updated at any time, so be sure to come back often to check if your article submissions are on par with what we are expecting to receive from you. In other words, following these guidelines will increase your chance of having your article featured on The Shirt Collar.
What should you write about for The Shirt Collar?
We are happy to accept almost any type of subject you may want to write about, as long as it fits in with our publication theme of course. The Shirt Collar is a men’s lifestyle magazine, we write for men all over the world, and we want to help these men become smarter, more healthy, more wealthy, and to look better.
Here are the types of articles we are most interested in:
- Knowledge. Articles that would educate and inspire our readers to help them become the best they can be.
- Life. Articles about stories of real men overcoming their own difficulties and coming out on top through their own efforts.
- Gadgets. Articles talking about tech gadgets that would be of the interest of men at working age.
- Fashion. Articles on how to dress well, how to match cloths, and advice on how to wear accessories.
If your article touches on any of these areas, you will probably be accepted, but if you have doubts, just get in touch with our editor-in-chief using our contact page.
How Should I Format my Post?
The proper formatting of posts is vital to make our editorial process run smoothly. Work should be submitted cleanly-formatted. Our featured authors will be granted access to our content management system and guest authors can submit their work via the submit post page.
Articles should have a minimum of 500 words, though we prefer articles in the 800 to 1000 words range. With that said, please do not pad articles to increase the word count. Everything in the post should be essential to support the overall idea you are trying to convey to the reader.
Titles should be written in TitleCase in accord with the AP style. If you need help, you also might find handy to use a TitleCase converter, and we recommend using this one.
When writing a title, keep in mind that this is the first thing people see, and a good title will spread like fire on social media. Here are some of our most popular articles:
- The Eton Dress Code, a Fascinating Insight into an English Tradition
- Why Wearing a Suit Every Day Will Make You More Successful
You should always include at least one H2 heading tag in your article, and more if your writing exceeds 800 words in length.
Every article needs images. They are an essential part of making a story interesting to our readers, and they increase the shareability of our stories. In short, good images bring more visitors. We will source the best images to match your article, but if your subject demands the use of very specific imagery, you should be able to demonstrate that you have the legal right to use these images.
The number of images per article should vary depending on the total length of the article and the story that is being covered. The rule of the thumb is to have at least 1 image for shorter articles and split paragraphs in between multiple images for longer pieces of content.
If the only available image, is also being used as the featured image, then you will either need to find another image or omit that image from the main part of the post altogether.
All images should be under 500kb with a minimum of 800px wide.
The height of the image is not as much as important as the width, so as long as the width is 800px, you are welcome to upload images of variable heights. The only exception for this is the case of image-centred articles which require the use of a lot of images, so in these cases, be sure to use images to have the same height consistently throughout the article.
You must be sure that images that are being used as featured images are being cropped correctly when published. If an image is cropped in a way that it removes the main character out of the frame, you should replace it or crop the image to include the main character of the story.
It is essential that we never use an image that we do not have permission to use, so it is your responsibility to ensure that any image you want to include in your article is free for use.
All embedded videos should have a minimum resolution of 720p.
When embedding videos, give preference to use a source from YouTube or Vimeo. Other sources might also be used if none is available on these sites.
Writing Style & Language
We expect to build a space that is friendly and welcoming to all of our visitors, so when writing for The Shirt Collar you should keep your article in the third-person but within a friendly tone. Also, always remember to source external references as we want to be sure our stories are factual.
The Shirt Collar uses American-English style of spelling and grammar. Please pay particular attention to words like colour (which Americans spell ‘color’).
Please be especially careful of its/it’s, their/they’re/there, your/you’re, affect/effect, then/than. These words are regularly confused by writers and won’t be picked up by a spell checker.
No Foul Language
The Shirt Collar strives to be a respectable publication in its genre, so no foul language will be accepted.
We have implemented a system to manage the editorial process of our featured writers. We use a set of status to track the publishing process, and this is to make it easier for editors and regular contributors to stay up to date on the status of their posts.
Here’s a short explanation of each status:
- Pitch: An idea for a future post that has only a title and no content.
- Draft: A post that has a title and some draft of its content.
- Pending Review: A post that has been completed, but the author needs to review.
- Pending Approval: A post that is ready to be reviewed by the editor-in-chief.
- Published: A post that has been published and is live on the website.
- Scheduled: A post that is scheduled to be published in a future date.
All ideas submitted by external contributors are going to be marked as Pending Approval.
Once the editor-in-chief reviews any ideas marked as Pending Approval, he will review the article and (1) mark it as Published or Scheduled, or (2) send some feedback to the writer and change the status to Pending Review so the author can have a chance to improve the work.
Once posts are in their final form they should be moving back and forth between author and editor-in-chief by using the Pending Review and Pending Approval statuses.
Categories & Tags
There is a list of categories to choose from, please make sure your article has at least two categories up to a maximum of three.
All of our tags are proper nouns. You should include them to reflect the name of a person, a location, or brands mentioned in the story.
While the process for the publishing of posts is quite streamlined, that doesn’t mean you should not ask questions when you have them. If you feel that you have a question that is not covered by this guideline, be sure to get in touch using our contact page.
You should expect a response in between 24 hours, but please be patient, as our editor-in-chief can’t always respond instantly, and it might take a bit longer than that to get back to you.